Feb 28, 2012

Advertising: Same Product, Different Approach

We just sent off another I'm A Mormon spot this morning and I'm supposed to be on a plane in a few hours to film with Rogue Fitness, and I have yet to pack.  But seeing as how it has been weeks since my last transmission I figure I should write something.

I've been writing commercials for Rogue's 2012 CrossFit Games Campaign on ESPN (thanks for the help Tim).  And let me just say there are a lot of way to advertise the same product.  And my perfect example of that are the stark differences in some Subaru campaigns.  Enjoy the videos.  And I think Canada wins.  Cast your vote in the comments




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